QR Codes are becoming an increasingly popular way to interact with an audience. A captive audience sitting there, waiting for the show to start and attracted to those postage sized icons can get measurable results for today's advertisers. These Quick Reference Codes are perfect for connecting patrons to promo landing pages, entry forms, donation pages, shopping sites, videos, reservations, coupons.OnStage promotes usage of QR Codes through our PrinterActive performing arts programs. FACT 72% of smartphone users indicated they would be likely to recall an ad with a QR Code, and 70% said they will use a QR Code again. This ad was created to point the QR Code to a video which was also created by OnStage. We then provide ongoing track-able usage reports back to the advertiser.
Selling advertising for today's performing arts programs requires tech savvy design & production capabilities to create ads that can compete for scarce advertising dollars. Performing arts advertising needs to be positioned as an investment in "customer acquisition".....not a donation!
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