Tuesday, January 17, 2012

Meet the "Gang!"

When the word "Gang" is mentioned what comes to mind?  Often there are some negative thoughts associated with this term.  This is not the case however, if you use it in context with the printing of your program books and, specifically your covers.  This can produce some significant printing cost savings to you, if you are able to have all the cover copy created in advance of your first season's performance.  If you instruct the printer of your programs to "gang" the covers and print them at the same time on the layout sheet, you can eliminate make-ready charges, and when totaled, this can amount to significant dollars in your pocket!   Keep this in mind when you are scheduling your performances for the new season.

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